Writer · Editor · Content strategist
I get fluent in the work by doing it myself and working with the people who live it, then I build systems from everything I learned.
I’m a writer and editor with 20+ years in media: Commerce content, audience development and the editorial craft underneath both.
About
I’m a writer and editor with 20+ years in media. My SEO knowledge is more editorial than technical: I have a deep understanding of E-E-A-T, hub-and-spoke content models and content built to be cited by AI search. I’ve led teams from one to 40 people, built multi-brand content operations and turned complex subjects into work people can actually use.
My roots are in specialist media: Hemmings Motor News, Road & Track, auction catalogs and independent publishing. That specialty now covers technology, lifestyle and healthcare too. I’m as comfortable at the story level as I am designing the process that makes hundreds of stories better.
That skillset translates directly to content marketing, communications and PR. The underlying work is what I’ve done for 20 years: Knowing what an audience wants before you write, keeping one voice across every channel and building content worth finding.
I’ve worked in most of the systems editorial work runs on: Multiple CMSs including extensive WordPress experience, Ahrefs and Semrush, Asana, Monday and Airtable, plus Google Workspace and Microsoft Office. I’m conversant with computer hardware. I taught my first college “how to surf the web” seminar in 1997.
I like figuring out how things work, explaining them and fixing them when they are broken.
Résumé
A writer and editor with hands-on depth in assigning, editing, writing, commerce content and content models built on E-E-A-T.
I founded Bargain Hunter and built commerce content operations across Us Weekly, Woman’s World, First for Women and the Miami Herald, including deployment of a seven-figure outside content-agency contract.
I edited and wrote across Hemmings Motor News, Road & Track, Mecum auction catalogs and Redeye Media: Deeply reported features, high-volume editorial packages and specialist automotive content.
My bylines include The New York Times, BBC, Esquire, Popular Mechanics, Car and Driver and Road & Track.
I managed an academic library through institutional planning and accreditation, then built and ran RedEye Photography. Both jobs taught me the operational discipline my editorial work runs on.
Selected proof
I deployed a seven-figure outside content-agency contract across 35 news and lifestyle brands.
I run a 3K-follower account doing about 1.4 million monthly views, 99.9% from non-followers.
I built editorial processes that served distinct publication voices without losing performance or production discipline.
Twenty years of content expertise, applied to mobility and transportation, technology, lifestyle, commerce and healthcare.
Services
I take on a limited number of freelance projects: Senior-level editing and writing for publishers, brands and auction houses, done remotely from Vermont. Every word is written and edited by me. No AI drafting, no content farm, no hand-offs.
Structure, argument and voice. I take drafts that are almost there and make them publishable, and every change comes with a reason.
Sentence-level editing in AP style or your house style: Clean, consistent copy that still sounds like the person who wrote it.
Deeply reported features, automotive first. The byline list includes The New York Times, the BBC, Esquire, Popular Mechanics, Car and Driver and Road & Track.
Descriptions that sell cars, from my years writing Mecum auction catalogs: Accurate, specific and free of filler.
A fixed-scope audit of a site’s content, taxonomy (how its content is organized) and search presence, delivered as a prioritized fix list, through Authority Audit.
Work by the piece, by the week or by the project: A standing weekly editing block for one or two outlets, or a single assignment with a hard deadline.
Freelance editing and writing for publishers, brands and auction houses: Substantive edits, line edits, copyediting, reported features and catalog copy. Automotive is the specialty, and the same craft applies to technology, lifestyle, commerce and healthcare.
My rates sit inside the Editorial Freelancers Association’s published ranges for senior editors: Most editing runs $50 to $75 an hour depending on depth, features are quoted per piece, and audits are fixed-scope. Every engagement is quoted in writing before work starts.
Yes. I am based in Bennington, Vermont, and I work with publishers and brands anywhere in the United States.
No. My editorial philosophy is human-authored work. I use software for research and organization, and the writing and editing are mine.
Email me, or message me on LinkedIn, with the project and the deadline. Most engagements start with one paid trial piece or a short call about scope, then a written quote.
Contact
I take on a limited number of freelance editing and writing projects, and I am looking for the right remote content, editorial or communications role. For roles, projects or just a conversation about the work, email is fastest, and LinkedIn works too.